Enablement Live Leads

The breakdown and explanation......

Lets get the most important part out of the way...

Ok...you might be asking yourself, "What is a CPA" and/or "How much will each lead cost"

Truthfully, it's a mathematical question and everyone has their own unique answer.

What is a CPA & CPL?

Cost Per Acquisition

Cost Per Lead

What is my Cost Per Acquisition? (CPA)

Good question!

Use this basic calculator to determine your CPA

How do I calculate my Cost Per Lead? (CPL)

Very easy...

What is the difference between CPA and CPL?

Is CPA or CPL more important?

They both are. It's more about value of the deal compared to value of the lead.