Due to COVID, we're rolling out new pricing discounts on our 3 types of Live Leads for MCA companies.
Now we'll respond to the thoughts you're having:
Why are we offering this?
We're adapting to the current market based on the simple economics of supply and demand without having the legal constraint of a price floor. Due to current underconsumption of Live MCA leads relative to the gross amount produced between all companies, we're focusing on penetration pricing.
If less lenders are accepting deals, why should you spend money on Live Leads?
You're thinking too short term (March/April) and not long term (May/June) when the economy rebounds. Yes, you most likely have less lender options to submit to and yes, there is a good chance that industry will also play a factor.
The overall engagement has exponentially increased of businesses applying for loans or submitting an application to see qualifications. Keeping your marketing at normal levels is essentially setting yourself up for an easier and faster bounce back by building your pipeline of partially converted leads. The problem that many small sales shops face is lack of cash flow to be able to maintain a marketing budget while going through a slight revenue dip. In the end, the "winners" will be the ones who plan and not wait until everyone else jumps back into it.
The overall engagement has exponentially increased of businesses applying for loans or submitting an application to see qualifications. Keeping your marketing at normal levels is essentially setting yourself up for an easier and faster bounce back by building your pipeline of partially converted leads. The problem that many small sales shops face is lack of cash flow to be able to maintain a marketing budget while going through a slight revenue dip. In the end, the "winners" will be the ones who plan and not wait until everyone else jumps back into it.
Do we use overseas brokers to generate live transfers?
Nope — all leads are generated in-house and from our internal Enablement team.
How are we generating Organic Packages?
The same way you have an application link on your website, we have application links on our unbranded pages. Packages are generated from traffic we push to the site which leads to application conversions.
How many times do we sell a lead as a Live Lead?
One time.
Doubt us? Ask us for referrals.
Doubt us? Ask us for referrals.
Once this economic event passes, will the prices go back up to normal?
No — it will remain at the price that the market permits.
No really, why are we doing this? We must be doing this because we need to sell leads and generate revenue...right?
Again, simple answer — we're adapting to the market. It's time for the price of live leads to be adjusted to what they should be in this economic climate.
What about Raw Data?
Since some lenders have industry restrictions, we prepared industry specific raw data sets to align with our regular MCA Lead products.
Small Office — $500 |
Mid-Market — $1,500 |
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Enterprise Package — $2,500
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Still have questions we didn't answer? |